Category Archives: Advertising
10 Reasons Why Your Website Might be Under-Performing
There are a lot of reasons why websites don’t quite live up to your expectations but, by addressing the following issues you can help boost the popularity of your website, the number of visits you get, your leads and future … Continue reading
6 Website Best Practices to Attract Viewers
Most website are designed to attract viewers and yet there are sites that aren’t putting website best practices into use and are instead turning off customers or not drawing them in in the first place. Tingalls Graphic Design has pulled … Continue reading
Go Green – Get Printing
Print Marketing with Tingalls Print marketing may be more energy efficient than you realize and the benefits of using print could boost your company’s visibility too. The following statistics related to print marketing, the paper industry and the environment were … Continue reading
PR Is Not Dead … Just like Everything Else, It’s Evolving
Did your first mobile phone come in a briefcase-sized carrying case that you kept under the seat of your car “in case of emergency?” If so, you – like me – are old enough to call yourself a witness to … Continue reading
The Sure-Fire Approach to Social Media Marketing
I really recommend using digital marketing and social media for your local business to help promote and amplify your brand online, to help drive online engagement with your website and, as a bonus, bring some more sales to you. Where … Continue reading
What Can You Control and Influence in Your Marketing?
The three circles above represent your marketing (digital or off-line) and your marketing’s ability to attract leads. Your marketing content – the actual messages you communicate and to whom you direct those messages as well as where you distribute them … Continue reading
Boost Your Business through Lead Nurturing
Getting a lead or a hit from a web visitor is a great first step in securing a new customer, but it is only a first step and certainly doesn’t guarantee you’re going to earn that person’s business. And beyond … Continue reading
The Right Words Win
Words are so important in everything we do — they’re a vehicle for communication to drive shared understanding with someone else to build a platform to grow a relationship (learn more about this in GrowLoop’s free ebook). I recently read … Continue reading
Simple Way to Get Buyers to Take Action
If you’re wondering why your website visitors aren’t taking action and clicking on your links, then you may want to consider making a small simple change to how you’re leading them through your sales funnel. A common mistake in designing … Continue reading
The Cost of Producing a Website Video
There is a very good article in the most recent issue of InBusiness Magazine about “The Online Video Phenomenon.” The article does a nice job presenting the emergence of online video as a powerful marketing tool as well as providing … Continue reading

