An Easy Way to Incorporate Social Media

Social Media Icons from 2011

Too many people shy away from using social media as a business marketing toolbecause they feel it’s too difficult or it will take too much time. We think that social media should be an important part of your marketing plan and will be even more important in the future, so we’ve come up with a quick and easy way to check your social media marketing regularly without wasting a lot of time.

Facebook

  • Add a post about your company, a link to your blog, breaking industry news, a consumer tip, a contest, sale announcement - anything that readers will be interested in and might encourage participation.

  • If you belong to any groups, check conversations and participate by adding a comment or “liking” a status.

Twitter

  • Add a tweet about your company, consumer tips, advertise specials, tell a “safe” joke – anything that followers will find interesting and will keep you and your company at the top of their mind.

  • Use TweetDeck or Twitter Search to see if anyone has tweeted about your company. You can even set up an RSS feed to automatically send you this information once a day.

Linked In

  • Check status of your connections and respond to any applicable posts.

  • Announce company news, blogs, events or projects as appropriate.

  • Search for industry specific questions that you can respond to and expand your reach to new clients and boost your authority. You can also set up RSS feeds to your Google Reader for specific categories. Remember to ALWAYS include a link to your company website when you respond.

These social media tips will help you limit the time spent on these sites to just a few minutes a day and will keep you in touch with your clients so you remain their go to business solution.

Remember to visit Tingalls Graphic Design on Facebook and “friend” us!

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