Our Creative Logo Design Process

Tingalls 5-step logo design process keeps things simple, collaborative, and stress-free – from discovery and design to final delivery.

STEP 1:

Discovery & Strategy

First, we’ll host a collaborative kick-off meeting to explore your brand’s story, target audience, and organization’s unique qualities.

Two sheets of paper with a logo design input questionnaire from Tingalls Graphic Design, including sections for business information and logo preferences.

STEP 2:

Creative Collaboration

Full team brainstorm and sketching session.

Collection of nine sheets with various hand-drawn logo sketches and designs for 'Fisher Custom Builders LLC' in different styles, including text-based logos, banners, icons, and monograms.

STEP 3:

Digital Design

Our designer team selects the top 7-10 concepts from our sketch session and digitizes them.

Collection of six different proof sheets for Fisher Custom Builders, each displaying various logo designs in black and white and with different styles, labeled as options 1 through 6.

STEP 4:

Refinements & Color Selection

Up to 4 hours of revisions to perfect your logo.

Various proof sheets for Fisher Custom Builders logo options, featuring different color schemes and fonts, labeled as 'proof sheet' at the bottom.

STEP 5:

Launch-Ready Assets

At the end of the design process, we prepare a Logo Usage Guide that includes fonts, colors, and dozens of file formats for print and digital use.

Three pages of a logo usage guide for Fisher Custom Builders, LLC. The pages include information on logo colors, typography, and file types. The logo features bold blue and black text with the company name and a graphic element.
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