Category Archives: Logo Design

3 Key Components to a Good Logo Design

If you’re considering replacing your company’s logo or you’re trying to come up with your first logo design, there are three key components to a good logo design that will help you find a logo that best suits your company … Continue reading

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Posted in Advertising, Logo Design, Print Design | Leave a comment

Outsourcing Can Increase Your Bottom Line

Have you ever considered outsourcing your marketing or design projects to a freelancer? Did you know it can actually increase your bottom line? By outsourcing, your business can continue marketing in tough economic times and avoid the expense and commitment of … Continue reading

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Posted in About Tingalls, Advertising, Copywriting, Logo Design, Small Business Marketing, Tradeshow Marketing | Leave a comment

The Importance of Font

You put a lot of thought into your company colors, the images or icons you’ll use to represent your company, the placement of elements on your website and print materials, but did you stop to consider the font style you’d … Continue reading

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Posted in Advertising, Direct Mail, Logo Design, Print Design, Website Design | Leave a comment

Negative Space in Logo Design

Negative space is the area around and between the subject of an image. It’s often an overlooked principle of design but it’s almost as important as the subject itself as it gives the eye a place to rest and can … Continue reading

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Logo Branding Guides and Why You Need One

Does your company have a Branding Guide? If you are scratching your head, not only wondering why you’d need a logo branding guide but trying to figure out what one is, then this is a great start. A branding guide … Continue reading

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Saying “I Do” to Your Logo

Are you married to your logo? You should be. It might sound silly, but committing to a logo for your business is a lot like committing to a life partner or spouse. It can leave a good or bad impression … Continue reading

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Posted in Logo Design | 1 Comment

Pantone Color of the Year 2011: Not Your Grandmother’s Shade of Pink

This is not the shy pink of dawn, the sleepy pink of summer lemonade, or the tidy pink of gingham curtains. This is pink with attitude. A bold, intense, don’t-ignore-me color. Honeysuckle 18-2120, the PANTONE Color of the Year for … Continue reading

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Posted in Color in Marketing, Logo Design | Leave a comment